The proposed local shopping centre project is situated within a residential neighbourhood consisting of three-storey townhouses and a prestigious group housing development. The retail centre will become a convenient local amenity and would establish a major heart for the neighbourhood. As the site is adjacent to an extensive green space created by the GAIL corridor to its western boundary and forming a pleasant pedestrian and walkable links within the India Next township and a neighbourhood park to its eastern boundary.

This project could become a well-connected local centre that should encourage healthy and sustainable communities. The primary 24m tree-lined distributor road (Primrose Avenue) is a major movement corridor for vehicles and people as well as a being part of a ‘green link’ network that binds the township.